Karl Newell

Karl has over 10 years of software development and technical leadership experience.

QuickQual for Real Estate Agents Redesign

At LenderLogix we’re constantly obsessing about our customers and always looking for ways to improve our products. Real Estate Agents love using QuickQual to get pre-qualification letters for their clients whenever they need them but we wanted to make the experience ‘pop’ for them. We want our users to enjoy using our products and in that regard, we set out on updating the main dashboard that Real Estate Agents interact with daily.

If you’re not familiar with it, here is what our Real Estate Agent page looked like prior to our redesign. It gives our agents access to what they need but it’s lacking a wow factor.

When we set out to redesign this page, we had a few goals in mind — make sure all the relevant information is clear and make the page look great. Below is the first sketch of our redesign journey. We pared the cards down to all the relevant information and this formed the base for our path forward.

Our awesome design team started putting together options for review. The first drafts were similar to the current page but with some new colors and imagery to be more appealing and easy to read.