Positioned to Win with Mortgage Lead Conversion Optimization

Conversions. Let's talk about them. Whether you're a mortgage lender at an IMB, a bank, a brokerage...

Employee Spotlight: Dominic Wright, Junior Software Developer

The most meaningful mortgage software is built by people who understand what lenders AND borrowers...

Newsletter: Production Income, Borrower Stickiness, ICE Experience 2023, AI, Damar Hamlin

If you’re wondering why your President’s Club trip was moved from Costa Rica to Costa, New Jersey...

Mortgage Calculators: A Look At the Lender Marketing Idea

How are your borrowers computing monthly payments when they're looking at houses? We consider this...

Newsletter: Holidays, Mortgage Leads, AI, 2023 Market Forecast, Credit Report Fees

This year came and went, didn't it? From our families to yours, we hope you've had a happy holiday...

Maximize Pull Through Rates by Collecting Mortgage Fees by Credit Card

Collecting upfront fees via credit card in the mortgage origination process is designed to...

Newsletter: Feds Slow Rates, Marketing to Realtors, FTX, Taylor Swift, Spotify Wrapped, Social Media for LOs

I write a lot about Rocket Mortgage.

They’re the number one lender in the country, and since...

Social Media Post Ideas for Mortgage Loan Officers

Loan officers should utilize social media as a selling tool. We're not the first ones to say it; we...

NJ Lenders Corp Partners with LenderLogix to Automate Their Upfront Fee Collection Using Fee Chaser

Buffalo, NY - November, 2022 - New Jersey-based NJ Lenders Corp has integrated with mortgage...

What's With Rocket's Inflation Buster?

So what's up with Rocket Mortgage's "Inflation Buster" deal for homebuyers? Let's break it down.